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cabi: Scoops
cabi is a major client of one of the firms I have done work for in the past (and again currently). Matthew Sheppard, founder of The Sheppard, is the overall creative director for this client. The variety of work I did for them is incredible and varies from designing the registration areas for their twice annual "Scoop" events, to stage design, to laying out their shopping event and lounge areas. I have done at least 12 of these shows, and several other smaller events.
Click image below to open gallery.
![]() Space study for fashion show. Square flat runway concept. | ![]() Square flat runway study. The full space was modeled so that we could ascertain the view from any seat. | ![]() Space study for fashion show. Triangular flat concept. |
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![]() Raised linear study. | ![]() CAD plan of triangular study. | ![]() Elevation/section of square flat study. |
![]() Linear study section/elevation. | ![]() Section/elevation of raised linear plan. These are done to check sight lines. | ![]() This is the shopping event area that was worked out in consultation with the client. It also included a lounge area. |
![]() Various themes were developed over the years. This one revolved around the team making music together as a symphony. Large music sheet props were designed and fabricated. | ![]() Various themes were developed over the years. This one revolved around the team making music together as a symphony. Large music sheet props were designed and fabricated. | ![]() The music theme was carried through to the break out sessions. Props were designed and fabricated for those as well. |
![]() One show, prior to COVID ironically, was virtual. We designed a large LED curtain wall, stage and audience stand. There was a live audience of select team members and the full Scoop show was done. | ![]() The model is made to check views from all seats. | ![]() Full model of set. |
![]() I also designed the main stage for larger breakouts as well. | ![]() Another concept we developed involved leaves and trees, leaves being part of a large organism. During the keynote, the president would pick a leaf and read the contribution from the team member. | ![]() The branches were originally in the various breakouts, team members would jot down their messages to be read, and then the branches were moved to the main hall. |
![]() Full tree stage/runway. | ![]() Registration. | ![]() Negative logo photo op. |
![]() Sculpture photo op. |
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